An easy-to-navigate, intuitive and fully optimised website can broadcast your brand’s message to a global target market, ensuring you have a competitive edge and if eCommerce enabled, helping you to boost sales to almost limitless levels. Skilled organic search engine optimisation (SEO) will list your business ahead of others in search engine listings such as Google and Bing, while paid channels such as cost per click per mil (CPM), pay per click (PPC), affiliate advertising, and paid searches such as Google AdWords will drive an ever increasing number of visitors to your site.
All of these disciplines are incuded under the banner of Web Marketing Jobs and Vacancies.
Online video also appeals to potential customers, so the addition of video marketing to your website is also a smart way to capture the attention of your target audience.
All of these web marketing techniques focus on the pulling and selling power of your website and links to it from affiliate sites, advertising or search engines.
But web marketing goes beyond just what your website can do for you, as a powerful web presence can also include a website specifically designed and optimised for mobile devices, a social media platform representing your organization to communicate with your market, and additional online profiles such as Google Plus, Facebook, Twitter and YouTube. A website that has been intuitively adapted for mobile devices widens your brand’s sales opportunities as a customer can buy on the move, at any time of day or night.
With such a wide remit, it is not surprising to find the number of web marketing vacancies we recruit for increasing all the time.
All of this online traffic that your web presence attracts must be monitored, tested and analysed to determine which channels perform the best so the ability to monitor and gather web analytics is crucial to see what does and doesn’t work online.
Intelligent People is a recruitment consultancy that specialises in eCommerce and web marketing. We have been ahead of the recruitment curve for eCommerce clients for the last 13 years and we are still trail blazers with a flair for finding the next bright motivated and talented recruits for clients who want to strengthen their web marketing activities.
Working with eCommerce giants like Amazon, eBay and Photobox, we appreciate the challenges that a client faces when trying to find the right recruit, and are familiar with an organization’s specific requirements when expanding their web marketing team.
A web marketing manager would typically have knowledge of and experience in one or more web marketing channels, and would possess strong analytic skills to gain insight from data on web traffic and consumer behaviour. The ability to work cross-channel would also be an important requirement in the wide-ranging arena of web marketing jobs.
If you are a client looking for quality candidates with skill and motivation for your web marketing and eCommerce team, our experienced recruitment consultants can help you find and acquire candidates with the right aptitude, attitude and personality for your vacancies. If you think you could be that candidate with the drive, energy and enthusiasm to make an outstanding contribution to your employer’s web marketing direction, and you have experience of web marketing channels and data analysis, contact Intelligent People to make your next career move.